The Needle Movement Podcast

Get ready for an immersive podcast episode that's all about cracking the code of email marketing. Our special guest, Jeff Luscynski from Convert Factor - an email marketing agency – is here to join us. In this episode, Jeff will take us on a step-by-step journey through an ideal welcome series sequence. He'll break down each email, revealing the themes behind them, the

Chase Clymer is the Co-founder of Electric Eye, an agency that increases sales for eCommerce brands. Chase is also the host of Honest Ecommerce, a weekly podcast providing Shopify store owners with honest, actionable advice to increase their sales and grow their businesses.Listen in as he discusses strategies for eCommerce growth and how to scale Shopify brands. The ebook was creat

SEO expert Noah Learner joins us for a lively discussion on how SEO can work for anyone while introducing a powerful new tool, Branch Explorer.Noah is the VP of Product at Two Octobers and has recently spoken at large marketing conferences including MozCon and SearchLoveListen in while he walks thru his SEO checklist and how he was able to triple his income in the past few years. N

It’s our first episode of the new year. Our #1 goal for 2023 is to make growth stress-free. No more late night freak-outs or tense meetings about hitting revenue numbers. We’ll review four initiatives that set you up for success: Education, Copywriting, Email Marketing and Customer Acquisition. They all work together to give savvy brands an enormous edge. We’ll cover how educ

Klaviyo, the most popular eCommerce email platform for Shopify stores, recently made a slew of product upgrades and a lot in eCommerce marketers are wondering – ‘What the heck am I going to do with all these new features?”Be sure not to miss this episode as Stephen walks through each new Klaviyo feature along with real-life examples from Needle Movement clients on eCommerce e

An in-depth show covering the less-discussed aspects of Black Friday / Cyber Monday email and sms strategy for eCommerce brands. Stephen will discuss the two things to do before the prime holiday season hits and walk through the entire holiday calendar through early 2023. The episode covers lessons learned from Needle Movement managing BFCM campaigns for many years and what digital

It's the second appearance of Mike Rosen on the Needle Movement podcast. He's become our resident mental health expert (not officially, but sorta true).Mike and Stephen have an in-depth conversation about success and how to stay sane throughout your career, full of applicable tips listeners can use.Plus, he's also got an amazing relationship gem to share - it's

In any business, good PR is always an edge. How can you establish high media exposure for your company?In today’s episode of the Needle Movement Podcast, we are joined by Stephen Karaolis, Founder and CEO of Pear the Agency– a PR agency focused on working with fast-growth companies and startups. Stephen and his team have landed clients in top-tier publications such as The Wall

“I'm not in this for the money, I'm in this for building community for having fun and being able to tell stories. ” -Jesse WilliamsIn today’s episode of The Needle Movement Podcast, we are joined by Jesse Williams. He is the artist and founder of multiple NFT projects including Bushido Apes and Bushido Royale (launching in early July 2022). Jesse will share about hi

Research can makes so much difference in our outcomes. Today, we walk through how to build a research framework. Due diligence is an undervalued art and a science. Done well, it’s simpler to select ideal partners and avoid bad ones. Tune in to this episode and we’ll share secrets on how to do research the right way, our test case is evaluating NFT projects with a couple example